Who The Hell Chooses This Name For A Business?

Here's another creepy business logo: Asgrow. It kinda looks like Ass-grow, and it's the name and logo of a seed company. So......exactly what type of seed do they sell, and what do they grow? My inclination would have been to choose a different moniker for the company; I'm not sure I would try to sell seeds bearing a name that suggests the cultivating or enlargement of a certain body part. Kinda makes me wonder what other types of seeds they may be working on.....perhaps something like this?